NAPSSIA · CONTENT & ANALYTICS
Content & analytics plan
Client: Godoy
US$2,000 / month
This isn't just content delivery. Every month we measure how each piece is performing, so we learn what works for your brand and turn content into informed decisions toward your goals, not guesswork. Measurement isn't an add-on here; it's the heart of the service.
Getting started: onboarding
US$1,000 one-time · ≈3 weeks
Before producing, we get to know the brand in depth and set everything up:
Access to social accounts and measurement tools.
Brand kit: identity, tone of voice, logos and existing materials.
Immersion session: business, goals, audience, offer and differentiators.
Initial audit of accounts and current content: what works and what to adjust.
Starting topics: the first content pillars we'll build on.
Strategy & calendar for the first month, with the Órbita dashboard configured.
You get: a brand brief, an initial content strategy and a configured dashboard, ready to produce.
Then, you get 42 content pieces a month
12Key videos
10Graphics
20Native stories
You only record the 12 videos with the scripts we send. Napssia produces everything else.
How it works
The 12 key pieces are your videos: the source of everything. From them and the graphics, Napssia adapts the content to each network's format (crop, size and captions). The video doesn't change, only the format.
Not another analytics dashboard. We turn social metrics into business decisions.
In Órbita Analytics you see, piece by piece:
Performance: retention, saves, shares, comments, engagement and leads or clicks.
Content Score: a per-piece score to compare which content performs best.
Account health: growth, reach and consistency month over month.
Insights: which hook, format or timing is working, and what to do more of.
Report & sessions
Each month you get the Órbita report plus two working sessions:
Results session: we review the month's performance and the learnings.
Content session: we plan and approve the next month's content.
Both happen before the month ends, so next month's content is ready by mid-month, and the current results feed the next plan.
Both sessions are held directly with Natalia Pancardo. Whenever you need additional meetings, we're at your disposal.
Everything included
- ✓Monthly strategy and calendar
- ✓12 scripts ready to record
- ✓Full editing and graphic design
- ✓Publishing across 5 networks
- ✓Monthly report + 2 sessions
Not included
- ✕Paid media (ad spend)
- ✕On-location production, talent or crew
- ✕Volume beyond what's agreed
- ✕Services outside content and analytics
Networks we manage
LinkedInGodoy Law Office · A selection of videos and graphics derived from Instagram
Terms
Investment: US$1,000 onboarding (one-time), then US$2,000/month paid in advance.
Term & termination: the plan runs on a 3-month minimum. After that it renews automatically in 2-month periods, and either party may end it at the close of a period with 30 days' notice. Work already paid for is delivered; payments for services already rendered are non-refundable.
Ownership: once each month is paid, everything produced that month (videos, graphics and scripts) is the Client's property for commercial use.
Confidentiality: everything we learn about your business stays private. We never share your information without your permission.